marketing

climate change

Experts Want to Label Foods That Are Environmentally Unfriendly

Denmark has been toying with the idea of an environmental impact label on food products for years, and in the wake of the latest UN climate change report, the idea is getting renewed attention.
Kaleigh Rogers
10.15.18
Internet Insecurity

The Attack on Fair Elections Is a Great Marketing Opportunity For Tech Companies

With Donald Trump downplaying and denying Russian attempts to interfere with American elections, companies like Microsoft, Google, and Cloudflare have filled the void as defenders of democracy.
Lorenzo Franceschi-Bicchierai
8.21.18
ICOs

Inside Floyd Mayweather's Cryptocurrency Promotion Campaign

This company wants celebrities to be the face of cryptocurrency.
Jordan Pearson
8.26.17
A tool

Donald Trump Is Twitter’s Best Marketing Tool

An advertising campaign in Japan deployed Twitter's most controversial user.
Ben Sullivan
4.6.17
Drone On

The Bizarre, High-Flying World of ‘Dronevertising’

The Don Drapers of today are turning to drones to hawk soda and car services, even if the regulations are tight and the results are lame.
Zara Stone
2.16.17
FOOD

Peanut Butter Execs Were Comically Concerned About 'Aggressive' Almond Butter

Back in 2008, the National Peanut Board sounded pretty perturbed about Big Almond's move into “the spread category."
Kaleigh Rogers
12.22.16
Google

Automation Is Coming for SEO Content Farmers

How four twenty-somethings in Ohio built a neural network that outperforms offshore content mills.
Daniel Oberhaus
12.12.16
News

Facebook Says It Will Detect and Disable Racial Discrimination in Some Ads

'Ethnic affinity' marketing will be banned on ads for housing, employment, and credit.
Jordan Pearson
11.11.16
LSD

Is Reddit's Creepy '_9MOTHER9HORSE9EYES9' a Netflix Marketing Stunt?

Netflix's "Stranger Things" looks an awful lot like _9MOTHER9HORSE9EYES9.
Sarah Emerson
7.18.16
Selfies

Why Does a Startup Want to Pay Teens for Selfies? So It Can Sell Their Data

Brands, selfies, and privacy issues collide in this new startup.
Sarah Emerson
5.23.16
Power

How Corporations Will Use Artificial Empathy to Sell Us More Shit

Facial tics will help streamline marketing in our future consumerist dystopia.
Daniel Oberhaus
3.20.16
Instagram

Whatever Happened to Klout?

The influence-measuring algorithm is still very much alive, but in a different form.
Rachel Pick
2.19.16