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The higher education scenario is particularly harrowing and illustrative of the potential effects of digital permanent records. We know that college admissions offices (as well as scholarship funds) are keenly interested in the most minute details of prospective students' lives, to the point where a Kaplan survey found more than four out of five admissions officers evaluate students' social media presence. Not surprisingly, as electronic student data has proliferated with the help of technologies like inBloom's, higher education institutions have become obsessed with mining as much information about prospective students as possible, turning the admissions process into what the Chronicle of Higher Education calls "a 'Moneyball' approach to college."Will a data point be the difference between a college acceptance letter and a rejection letter?
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