Image: RadioShack
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It’s a model that has saved card shops and game stores around the country. Magic the Gathering cards and Settlers of Catan are much cheaper to buy online, but still you’ve got hobby shops that thrive by hosting MTG drafts and Dungeons and Dragons tournaments. RadioShack could do the same by hiring some experts to run DIY workshops to walk newbies through the process.The company hasn’t completely ignored the DIY scene. It has had a booth at various Maker Faire conventions around the country (hosting a “learn-to-solder” area at one in New York last year), and the company has sold a few MAKE-branded products since, but there have been no indications that RadioShack has made any sort of change in its strategy to solidify itself as the place to go for makers.It’s not too late, but everything the company has done lately suggests that it’s going to keep betting on cell phones and other stuff you can buy everywhere else, like Roku boxes and Beats headphones. In fact, the company has realized it has to change, but it’s going in the wrong direction. Its new “concept” stores—the first one opened in Manhattan last summer—have focused on “highlighting in-demand brands like Apple, HTC, and Samsung, as well as mobile carriers such as AT&T, Spring, and Verizon.”Even if it did try to open up makerspaces, the company would still probably have to scale back—there’s definitely not room for 61 RadioShack DIY centers in New York City—but if it made the move, at least it’d be doing something relatively cutting edge instead of slowly marching towards its inevitable death.