South Dakota's Latest Advertising Pitch: At Least We're Not Mars!

​A new marketing campaign aimed at reversing South Dakota's image as a "barren wasteland" has a clear, fundamental hook: Move to South Dakota, because air!

Forget Mars, the pitch goes. Why would anyone want to die on a lonely, faraway, oxygen-deprived planet when South Dakota, which is literally FULL of OXYGEN, awaits?

From the looks of the video, the Mount Rushmore State looks a swell place for white men to go and thrive and do MANLY things, such as…

COMPUTING:

SCIENCE:

MORE SCIENCE:

WELDING:

ELECTRICIAN-ING:

FACTORY WORK:

HUNTING:

FISHING WITH THE KID (BOY):

GOLFING:

OTHER OUTDOOR SHIT:

Ah, breathe it in.